TV 18 Group News

The Homeshop18, a Network18 group venture is planning to launch a 24-hour home shopping television channel. The company plans to provide quality and branded products to its customers in an interactive format. The first Indian 24x7-shopping channel would be launched by February-March and would target 550 million cable television viewers from 2000 cities across the country. The channel with more than 15000 products to offer has partnered with 150 brands.